Choosing the right press release distribution service can make a big difference for your business. eReleases and PR.com are two popular options, but they have some key differences. We’ll compare these services to help you pick the best one for your needs.
eReleases vs PR.com: Key Takeaways
| Feature | eReleases | PR.com |
|---|---|---|
| Starting Price | $399 for Buzz Builder™ | $60 per release, free option available |
| Package Options | Buzz Builder™ ($399), Newsmaker™ ($499), PR Pro™ ($699) | $60, $100, or $300 |
| Distribution Network | Major news outlets, PR Newswire access | Online news sites, search engines, social media |
| Target Audience | Businesses seeking quality media coverage | Small businesses and those looking for online presence |
| Editorial Support | Yes, includes writing services for an additional cost of $300 | Limited; primarily self-service |
| SEO Features | Yes | Yes |
| Performance Analytics | Detailed reports on release performance | Basic analytics |
| Social Media Distribution | Limited | Included |
| Customer Support | Phone and email support | Email, chat, and phone support |
| Notable Features | Targeted distribution to journalists, guaranteed placements | Free press release option with limitations |
eReleases is best for companies seeking extensive media coverage and targeted distribution, with packages starting at $399. It offers editorial support and guaranteed placements in major news outlets, making it ideal for businesses focused on high-quality media exposure.
eReleases also provides detailed performance analytics, allowing users to track the effectiveness of their press releases.
In contrast, PR.com is a more budget-friendly option, with press releases starting at $60 and a free distribution tier available. While its distribution network is less extensive than eReleases, PR.com integrates press release services with an online business directory, making it suitable for small businesses aiming to enhance their online presence.
PR.com offers basic analytics and social media sharing options, appealing to those prioritizing cost-effectiveness over broad media reach.
Ultimately, choose eReleases for comprehensive coverage and support or PR.com for an economical solution that combines press releases with business promotion.
eReleases Overview
eReleases is a well-known press release distribution service that helps businesses spread their news. We find that it caters to companies of all sizes, from small startups to large corporations.
The platform offers three main packages:
- Buzz Builder™ ($399)
- Newsmaker™ ($499)
- PR Pro™ ($699)
Each package comes with different features and reach. The higher-tier options provide more extensive distribution and visibility.
eReleases focuses on getting press releases to real journalists and media outlets. We see that they use PR Newswire’s network to send out news. This helps ensure that press releases reach the right people. boosting online visibility and brand awareness
One key feature of eReleases is its writing services. For an extra fee, they can help craft your press release if you need assistance.
eReleases also targets bloggers and traditional media. This mix of outlets can give your news a broad reach.
We note that eReleases has been around for over 20 years. This long history speaks to their experience in the field of press release distribution.
PR.com Overview
PR.com is a press release distribution service that helps businesses share news and information with the public. We find that it offers both free and paid options for distributing press releases.
The free plan allows users to syndicate releases to search engines and RSS feeds. PR.com also provides distribution to some third-party and news websites at no cost.
For those seeking wider reach, PR.com offers paid plans with additional features. These may include:
- Distribution to journalists and media outlets
- Increased online visibility
- Enhanced brand awareness opportunities
PR.com aims to connect businesses with traditional media, bloggers, and online news sites. This can help companies get their message out to a broader audience.
We note that PR.com’s services cater to various industries and business sizes. Their platform allows users to target specific sectors or geographic areas for more focused distribution.
Pricing and Plans
eReleases and PR.com offer different pricing structures for their press release services. We’ll compare the costs and what you get with each provider.
eReleases Pricing
eReleases has three main pricing tiers for its press release distribution. Their basic plan starts at $399 per release. This includes distribution to a wide network of media outlets and journalists.
The mid-tier plan offers more features and wider distribution. The top-tier plan provides the most comprehensive coverage and additional perks.
eReleases doesn’t use a subscription model. You pay per press release you want to distribute. This can be good for businesses that don’t need to send releases often.
eReleases regularly updates its offerings, so it’s beneficial to check their website for any current promotions or discounts
For more information on eReleases’ pricing, check their official site here.
PR.com Pricing
PR.com takes a different approach to pricing. They offer both free and paid options for press release distribution.
Their free plan allows you to publish a basic press release on their website. This can be useful for businesses on a tight budget, but it has limited reach.
PR.com’s paid plans start at a lower price point than eReleases. Their basic paid plan for PR.com is $60 per release for the Standard Distribution package, with the Premium Distribution plan costing $300.
Higher-tier plans from PR.com offer more extensive distribution and additional perks. These plans can cost several hundred dollars per release, similar to eReleases’ pricing.
While PR.com’s higher-tier plans can be expensive, they do not reach the same levels as eReleases.
PR.com’s model allows for more flexibility, especially for smaller businesses or those new to press release distribution.
For more information on PR.com’s pricing, check their official site here.
Distribution Network and Coverage
Press release distribution networks play a key role in getting your news in front of the right audiences. Both eReleases and PR.com offer different approaches to spreading your message.
eReleases Distribution Network
eReleases partners with PR Newswire for its distribution network. This gives them access to a wide range of media outlets and journalists. They focus on national distribution across the United States.
While the primary focus is on national distribution, there are also options for local distribution and international distribution..
eReleases sends releases to industry-specific journalists and bloggers. This targeted approach can lead to more relevant media coverage. They also distribute to major news sites and online newsrooms.
We’ve found that eReleases offers strong local saturation in key markets. Their network includes:
- Over 5,900 online news sites
- 90,000+ journalists and bloggers
- 1.7 million opt-in subscribers
PR.com Distribution Network
PR.com takes a different approach to distribution. They focus more on online visibility and search engine optimization. Their network is primarily web-based.
PR.com’s distribution includes:
- Posting on their high-traffic website
- Syndication to partner news sites
- Social media sharing
While PR.com lacks the traditional media connections of eReleases, they excel in online platforms and SEO strategies. Their releases often rank well in search results, increasing long-term visibility.
PR.com offers limited international distribution options compared to eReleases. However, their online focus can still reach global audiences through search.
SEO and Online Presence
SEO and online presence are key factors when choosing a press release service. Both eReleases and PR.com offer different features to boost visibility on search engines and social networks.
eReleases SEO
eReleases focuses on getting press releases on major news sites. This can help with search engine rankings. They distribute content to PR Newswire network and more, which provides access to over 100,000 journalists and bloggers. The exact number of media sites may vary.
eReleases also provides SEO-friendly formatting. This includes optimized headlines and body text. They use relevant keywords to improve search results.
Social sharing options are available with eReleases. This helps spread content across social networks. It can lead to more backlinks and better search rankings.
PR.com SEO
PR.com offers strong SEO benefits for press releases. They have a large network of websites where releases are published. This creates multiple backlinks to the original content. However, the quality of these backlinks may vary depending on the sites they are published on.
Their platform is designed to be search engine friendly. PR.com uses proper HTML formatting and meta tags. This helps search engines understand and index the content better.
PR.com also provides social media integration. Users can easily share their press releases on major social networks. This increases the potential reach and improves online presence.
We found that PR.com offers analytics tools. These help track the performance of press releases in search results. Users can see how their content ranks for specific keywords.
Performance Metrics and Reporting
Tracking the success of press releases is crucial for companies. Both eReleases and PR.com offer reporting tools to measure campaign performance. Let’s look at how each platform handles metrics and analytics.
eReleases Reporting
eReleases provides detailed distribution reports to show where press releases were sent. We get data on which media outlets and journalists received the release. Their system tracks opens, clicks, and social media shares.
eReleases uses analytics tools to measure engagement. We can see how many people viewed the release but may not track individual view durations. The platform also tracks any resulting media coverage.
Their reporting includes key performance metrics like:
- Total views and unique visitors
- Geographic breakdown of readers
- Top referring websites
- Social media engagement stats
PR.com Reporting
PR.com offers basic reporting features for press release distribution. We get access to view counts and click data for each release. The platform tracks which news sites picked up the content.
PR.com provides media outreach stats, showing how many journalists and outlets received the release. Their system monitors online mentions and pickups across the web.
Key metrics in PR.com reports include:
- Release views and clicks
- Publication details (date, time, category)
- List of sites that republished the release
- Basic social media sharing data
Both platforms aim to help users measure the impact of their PR efforts.
User Experience and Support
Both eReleases and PR.com offer online platforms for distributing press releases. They differ in their user interfaces and support options. Let’s look at how each service handles user experience and customer support.
eReleases User Experience
eReleases provides a user-friendly platform for distributing press releases. We found their cloud-based system easy to navigate. Users can quickly submit and track their releases.
The service includes editorial review, which helps catch errors before publication. This adds value but may slow down the process slightly.
eReleases offers strong customer support. They provide phone and email assistance during business hours. Many users appreciate their guidance on crafting effective press releases.
PR.com User Experience
PR.com’s interface is straightforward but less modern than some competitors. We noticed it’s functional but could use some updates to improve usability.
The platform allows users to upload and distribute press releases without much hassle. However, it lacks some of the advanced features found in other services.
PR.com’s customer support is primarily email-based, but they also offer phone support. Response times can vary. They don’t offer as much hands-on assistance with writing and editing as eReleases does. However, they still offer resources or guides that could help users craft effective press releases.
Their self-service model works well for experienced PR professionals. New users might find the lack of guidance challenging.
Conclusion
Both eReleases and PR.com offer press release distribution services, but they have different strengths.
eReleases focuses on targeted distribution to media outlets and journalists. They offer packages starting at $399 for their Buzz Builder distribution.
PR.com provides a more affordable option with broader online visibility. Their basic distribution is free, with paid upgrades available.
We recommend eReleases for businesses seeking media coverage and journalist connections. PR.com may be better for those prioritizing online presence and search engine visibility.
Consider your goals and budget when choosing. eReleases offers more specialized services at a higher price point. PR.com provides good value for general online distribution.