Choosing the right press release service can make a big difference for your business. EIN Presswire and BrandFeatured are two popular options, each with its own strengths. We’ve looked into both to help you decide which might work better for you.
EIN Presswire vs BrandFeatured: Key Takeaways
| Feature | EINPresswire | BrandFeatured |
|---|---|---|
| Pricing | More affordable (starts at $99.95) | Starting at $149 |
| Distribution network | Large, focuses on online media | Emphasizes premium placements |
| Media outlets reached | Online news sites, search engines | Major news outlets and online news sites |
| SEO benefits | Included | Emphasized as a key benefit |
| Analytics and reporting | Analytics and Reporting | Provided |
| Customer support | Email and phone support | Chat and email support |
| Writing assistance | AI press release generator | Offered as part of their service for premium plans |
EIN Presswire and BrandFeatured are both press release distribution services, but they have some key differences.
EIN Presswire offers wide distribution to news sites and media outlets. Their network includes major platforms like AP News and Benzinga.
BrandFeatured also has a wide distribution, but that is only available at higher-tier plans.
We find that EIN Presswire provides more affordable pricing options. They charge $99.95 per press release, which is competitive in the market.
BrandFeatured’s pricing starts at $149, but their most expensive plan can go up to $1,297. In addition to press releases, BrandFeatured also offers personal branding services, which are charged monthly.
If you are looking for a wide distribution that includes major platforms at an affordable price, EIN Presswire is your best bet. But if you want something more comprehensive, then BrandFeatured could be more beneficial to you.
EIN Presswire Overview
EIN Presswire is a leading press release distribution service based in Washington, DC. Founded in 1995, it has built a strong reputation in the industry.
We’ve found that EIN Presswire offers several key features:
- AI press release generator
- Social media monitoring
- Image and video inclusion
Their pricing is straightforward, with a cost of $99.95 per press release. This makes it an affordable option for businesses of all sizes.
EIN Presswire’s distribution network is extensive. They reach thousands of media outlets, websites, and news systems. This wide reach helps ensure your press release gets maximum exposure.
EIN Presswire offers various packages:
- Basic Plan: $99.95 for one press release.
- Pro+ Plan: $399 for five press releases, plus two additional releases for free (limited-time offer).
- Corporate Plan: $999 for 25 releases, with a potential reach of over 170 million active monthly users.
Each plan caters to different needs and budgets. The Basic Plan is great for small businesses, while the Corporate Plan suits larger organizations with frequent press release needs.
EIN Presswire’s media network is impressive. It includes over 100 industry categories, allowing for targeted distribution. This means your news reaches the most relevant audiences.
EIN Presswire’s premium plans are cheaper per release, and it also offers additional industry targeting. EIN Presswire has a unique AI press release generator, which is beneficial to those that need assistance in creating an effective release.
BrandFeatured’s Overview
BrandFeatured is a newer player in the press release distribution industry. We’ve found that it offers a range of services to help businesses gain media attention.
The company provides press release writing services (on more premium plans) for clients who need assistance crafting their messages. This can be helpful for businesses without in-house writing expertise.
BrandFeatured’s distribution reach can guarantee placement on over 600 high-profile sites, such as MSN, Forbes, Business Insider, etc. However, its cheapest plan only guarantees placement on 100+ sites.
The company offers competitive pricing options. While not the cheapest, their rates are generally considered good value for money for the services provided.
Customer support appears to be a priority for BrandFeatured. Many users report positive experiences with their support team.
Key features of BrandFeatured include:
- Press release writing assistance (on premium plans)
- Wide distribution network
- Competitive Pricing
- Responsive customer support
Pricing and Plans
EIN Presswire and BrandFeatured offer different pricing structures and plan options for press release distribution. We’ll examine the costs and features of each service to help you make an informed decision.
EIN Presswire Pricing and Plans
EIN Presswire provides several pricing tiers to suit various needs. Their Basic plan costs $99.95 for a single press release. This option is great for occasional use.
For more frequent distribution, the Pro+ plan is available at $399. This plan includes 5 press releases (plus two extra as a limited-time offer). It also offers additional features like three embedded images and one embedded video.
The Corporate plan, priced at $999, allows for 25 press releases. This is ideal for businesses with regular PR needs. All paid plans are valid for one year from purchase.
EIN Presswire also offers a free AI Press Release Generator. This tool can help create initial drafts, saving time and effort.
For more information on EIN Presswire’s pricing, check their official site here.
BrandFeatured Pricing and Plans
Similarly, BrandFeatured also has several pricing tiers with their cheapest starting at $149. At their cheapest plans, they guarantee you placements on 200+ news sites, including affiliates of major networks like NBC, CBS, and ABC. However, it is worth noting that their press release writing service is not included in this plan.
For their more premium plans, starting from $197 to $1297, customers can expect to get more guarantee placements on news sites, up to 600+ in the most expensive package. Placements on premium networks such as AP News, Digital Journal, Yahoo, MSN, etc are included.
Besides being a press release distribution service, BrandFeatured also works with brands to elevate their online presence. They offer a “Personal Branding” service that starts at $2,997 per month.
For more information on BrandFeatured’s pricing, check their official site here.
Distribution Effectiveness
EIN Presswire and BrandFeatured have different approaches to distributing press releases. Their networks and strategies can impact how widely a release is seen and picked up by media outlets.
EIN Presswire Distribution Network
EIN Presswire has built an extensive distribution network over the years. We’ve found they partner with major networks and platforms to reach a wide audience. Their system sends releases to subscribing news organizations, newspapers, and outlets.
Some key distribution points include:
- Major news sites like Google News and Yahoo! Finance
- TV networks such as CNN and CNBC
- Financial outlets like Bloomberg and Wall Street Journal
EIN Presswire uses technology to target releases to relevant journalists and outlets. This helps increase the chances of pickup and coverage.
BrandFeatured Distribution Network
Brand Featured is a platform designed to enhance business visibility and credibility by distributing articles across a wide array of authority news sites.
The service claims to reach over 100 reputable outlets, including affiliates of major networks like NBC, CBS, and ABC. This broad distribution network allows smaller businesses to associate themselves with well-known media, helping to build trust among potential customers and potentially increasing conversions.
One of the key advantages of using Brand Featured is the ability to display “As Seen On” badges on clients’ websites. This social proof can significantly enhance a business’s credibility. Additionally, each article published includes backlinks to the client’s website, which not only improves search engine rankings but also drives traffic back to their site.
Brand Featured aims to build trust with clients by offering a money-back guarantee if the article is not published as promised. This assurance helps mitigate concerns about the effectiveness of the service.
Ease of Use and Support
Press release distribution platforms aim to simplify the process for users. Both EIN Presswire and BrandFeatured offer user-friendly interfaces, but they differ in some key aspects of usability and customer support.
EIN Presswire Ease of Use
EIN Presswire provides a straightforward platform for creating and distributing press releases. We find their interface intuitive, with clear steps for submitting content. Users can easily upload images and videos to enhance their releases.
EIN Presswire offers 24/7 customer support, which is a big plus for users working on tight deadlines. They also provide helpful resources like an AI press release generator to assist with content creation.
The platform allows for quick distribution to a wide network of media outlets. However, some users might find the range of options a bit overwhelming at first.
BrandFeatured Ease of Use
BrandFeatured takes a more modern approach to press release distribution. Their platform is designed with simplicity in mind, making it easy for newcomers to navigate.
We appreciate BrandFeatured’s streamlined process for creating and submitting press releases. The interface is clean and uncluttered, reducing the learning curve for first-time users.
While their customer support may not be as extensive as EIN Presswire’s, they offer clear guidance throughout the submission process.
The platform’s simplicity might mean fewer advanced features compared to some competitors, but this can be an advantage for users who prefer a straightforward experience.
Analytical and Reporting Capabilities
Analytics and reporting are key for measuring press release performance. EIN Presswire and BrandFeatured offer different tools to track reach and engagement.
EIN Presswire Analytics and Reporting
EIN Presswire provides basic analytics for press releases. We can see:
- Total views
- Geographic distribution of readers
- Referring websites
The dashboard is simple to use. It shows real-time data on release performance. We can export reports as PDFs or spreadsheets.
EIN Presswire also tracks media pickups. This helps gauge how widely a release spreads. The service sends email alerts when releases get picked up by news outlets.
BrandFeatured Analytics and Reporting
BrandFeatured offers simple detailed analytics compared to EIN Presswire. They offer two types of distribution reports, depending on which plan you have selected. For plans Basic and Pro plans, the report only includes a PDF of where their press release was published.
For their more premium plans, customers receive a more comprehensive distribution report. This includes the number of outlets that have picked up your press release, and the reach that was achieved through this.
Conclusion
EIN Presswire and BrandFeatured both have their strengths as press release distribution services. EIN Presswire offers affordable rates and multiple bundled options, making it appealing for businesses on a budget.
BrandFeatured stands out with its higher-tie plans. Because EIN Presswire only has one tier in terms of distribution network, BrandFeatured has the potential to share your news with more people.
Another standout feature of BrandFeatured is its human writing services, which can be helpful to those in need of assistance. On the other hand, EIN Presswire has an AI press release generator that can be useful too, but nothing compared to human-written content.
The best press release service depends on your specific needs and budget. We recommend comparing their features, pricing, and distribution networks carefully before making a decision.