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FROOTYA Highlights Surge in Consumer Interest for Aronia and Sea Buckthorn Superfoods

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Press Release

Oct 25, 2023 17:00 EEST

Emerging Trends Highlight Consumer Shift Towards Nutrient-Dense Powerhouses

Sea Buckthorn

LONDON, England, October 25, 2023 (Newswire.com)

FROOTYA, a leading brand in the natural beverage sector, has reported a notable surge in consumer interest surrounding two of its primary ingredients: Aronia and Sea Buckthorn. 

This uptick resonates with the broader shift in consumer preferences towards health and well-being, with these superfoods emerging as frontrunners in the wellness arena.

Aronia, also known as chokeberry and native to North America, is fast gaining recognition for its unparalleled antioxidant profile. Beyond its robust antioxidant content, research suggests Aronia berries possess potential benefits ranging from combating various diseases, bolstering cardiovascular health, to enhancing immune system function.

Sea Buckthorn, revered as the ‘holy fruit of the Himalayas’, offers a comprehensive blend of Omega-3, 6, and 9 fatty acids, accompanied by a rich array of vitamins and minerals. This superfruit, consumed in forms from juice to oil, is attributed with myriad benefits such as improved skin health, reduced inflammation, and moderated cholesterol levels.

According to The Guardian, the global superfoods market is set to surpass $200 billion by 2025, underlining the burgeoning demand for nutrient-rich foods. 

FROOTYA, through its commitment to harnessing the power of nature, effectively taps into this trend, positioning itself as a beacon for consumers seeking both taste and health.

As the trajectory of the superfoods market continues upwards, FROOTYA’s observations on the increased interest in Aronia and Sea Buckthorn underscore the evolving consumer palate, which is tilting towards nutritious and natural dietary choices.

About FROOTYA

FROOTYA is a premium brand committed to crafting exquisite natural beverages from superfoods, notably Aronia and Sea Buckthorn. 

By blending taste with health, FROOTYA aims to bring the best of nature to every table.

Source: FROOTYA