Outdoor Cap, one of the world’s largest and most diverse headwear companies, has released it’s first public headwear trend guide.
Outdoor Cap, one of the world’s largest and most diverse headwear companies, has released it’s first public headwear trend guide. The guide, titled Headwear Trends Spring 2022, is now available for download on Outdoor Cap’s website at https://www.outdoorcap.com/trend-guides.
The guide is 9 pages of headwear specific trends that are currently playing out across industries. The guide includes Key Trends in Headwear, Overall Trends for men, women, and youth, and Market Specific Trend Research with recommended styles for each market mentioned.
Jami Gardner, Sr. Director of Product Design and Development for Outdoor Cap said, “With our access to emerging seasonal trends across an array of industries, our design and development teams are positioned to know what is currently in market, what is coming to market in the next few seasons, and what is gaining ground in trend.”
Jamie Jeter, Sr. Director of Sales and Licensing offered, “Trend can be different for each customer. With this guide we want to arm businesses with the information they need to feel comfortable selling headwear to their customers. Retailers, distributors, dealers, and buyers will all find something of value in this guide.”
In addition to the spring guide, there is a downloadable presentation free for use.
Research was conducted by Outdoor Cap’s Research, Development, and Innovation team along with the design and sourcing groups through hundreds of hours of research using a variety of avenues including documentation of current offerings in-store, in-coming line developments up to 18 months out, white label brand developments, direct to consumer offerings, WGSN trend forecasting, and direct consumer research. The teams combine learnings from all these sources into seasonal trend guides we publish internally and share components of publicly.
View the original release at https://blog.outdoorcap.com/headwear-trends-spring-2022
About Outdoor Cap Company, Inc.
Outdoor Cap Company, Inc. has serviced the needs of the headwear industry for over 40 years. Established in 1977, we have grown to over 400 employees. We service 14,000 customers across multiple channels in the Team, Promotional Products, and the Hunting & Fishing retail markets. We have established ourselves as one of the largest and most respected headwear suppliers in the United States by combining work ethic and integrity with innovative resources and processes. We strive to offer exceptional customer service throughout every step of the buying process. With our extended license holdings, we are capable of selling and distributing headwear for over 100 brands. Additionally, we have developed several brands specific to Outdoor Cap in order to better serve our customers. Our corporate offices are based in Bentonville, Arkansas. We also have 3 distribution centers located in Arkansas, California, and Texas.