Thats cause for celebration of course, and we certainly are! But I also cant help but recall all of the people Ive met along this journey and the guidance, encouragement, and inspiration they offered, whether they knew it or not! I am deeply grateful for all the help and support Ive received in creating an innovative and successful business process.
I was pretty sure we were onto something big twenty years ago this month, when we introduced a new model of cold calling.
– Engaging business-savvy, sales development representatives not the scripted novices so prevalent in this business.
– Utilizing sales conversations rather than sales pitches.
– Combining lead generation with appointment setting to seamlessly pass the lead to our clients.
– Ensuring that a warm lead is an informed lead whos ready to talk to the clients sales team.
Every lead we generate and every appointment we set is a small victory for our team and our clients. It simply blows my mind that over the last 20 years our team was victorious 96,000 times in support of startups, Fortune 100 companies, and every sized company in between. A big milestone to celebrate this anniversary.
I wont spend too much time looking backwards this month, though, since were busy planning for the years ahead. Weve moved to a newly configured, larger facility. Were onboarding additional, experienced callers. These are critical priorities because were on a path to double our business over the next several years.
But as we move into year 21 and beyond, Ill make sure we dont lose sight of our most important asset: our seasoned sales development representatives who have a passion and a knack for the art of the sales conversation.
With our best wishes and deep appreciation,
David Juris, Founder and CEO
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