The past year has provided a new perspective on life. One viewpoint thats more valued than ever is that of a father. Whether its sound advice, gentle guidance or a simple moment of levity, the father figures in our lives show us the way more often than we know, so Hallmark is helping customers see and appreciate them for their leadership and love.
Hallmarks extensive lineup of greeting cards and gifts makes it easy to show dads, grandfathers and father figures how much theyre appreciated for every amazing, ordinary, imperfect moment. From meaningful cards and gifts that express gratitude for the lessons taught, to hilarious cards that perfectly encapsulate his sense of humor, Hallmark provides many ways to celebrate the unique relationships we have with our father figures.
Fathers Day is the perfect time to acknowledge the ways that dad has helped shape us into who we are today, said Lindsey Roy, chief marketing officer of Hallmark. Dads encourage us, help us find our way in the world, and always know how to make us laugh. No matter if youre giving a card to your dad, grandfather, husband or son, its important to let the father figures in our lives know how much they mean to us.
In a special Hallmark partnership, Fuller House star Michael Campion shared a look inside his special relationship with his dad.
I feel like as Ive gotten older, and especially as Ive gotten more independent, its really important for me to tell [my dad] how seriously I love him and appreciate him, Campion said in a recent appearance on Hallmark Channels Home & Family.
Campion joins an estimated three in four Americans who plan to celebrate Fathers Day. According to the National Retail Federation, greeting cards are the top planned opportunity for giving this year. Hallmark research shows that roughly half of Fathers Day cards purchased are for fathers, with the remainder for husbands, grandfathers, sons, brothers, uncles or another special someone.
To dad, Fathers Day is all about time together and love. Hallmark helps celebrate close relationships in a simple way, bringing the special moments to life, with more than 1,000 unique Fathers Day cards available this year, including:
- Paper Wonder adds dimension to cards and tells a unique story through memorable paper craft artwork that allows the card to double as a keepsake.
- Hallmark Signatures distinctive products feature unique processes, craftsmanship and attention-grabbing dimension.
- Mahogany celebrates, affirms and enriches strong cultural ties and relationships.
- DaySpring encourages and inspires through personal expression, positive messages and Christian Bible verses.
- Good Mail cards feature trend-forward designs, a modern voice and positive vibes that encourage people to reach out to let dad know he matters.
- Hallmark Vida is crafted with the Latino community in mind, reflecting common motifs, milestones and traditions.
- Shoeboxs humor cards are quick, unexpected, casual, conversational and sometimes edgy.
Visit Hallmark.com to shop online or find the nearest Hallmark Gold Crown store.
About Hallmark
For more than 100 years, family-owned Hallmark Cards, Inc. has been dedicated to creating a more emotionally connected world. Headquartered in Kansas City, Missouri and employing 27,000 worldwide, the approximately $3.5 billion company operates a diversified portfolio of businesses. The Hallmark Global business sells greeting cards, gift wrap and related products in more than 30 languages with distribution in more than 100 countries and 100,000 rooftops worldwide, including a network of company-owned and independently-owned Hallmark Gold Crown stores in five countries. Crayola® offers a wide range of art materials and creative play toys designed to spark childrens creativity around the globe. Crown Media Family Networks operates three cable channels Hallmark Channel, Hallmark Movies & Mysteries, and Hallmark Drama in addition to Hallmark Publishing, a leading publisher of uplifting eBooks, audiobooks, and print editions, and Hallmark Movies Now, a subscription-based streaming service. Crown Center is a real estate development company that manages the 85-acre hotel, office, entertainment and residential campus surrounding Hallmarks headquarters. For more information, visit Hallmark.com.