Maxim Behar was awarded the Best PR Professional in Europe by the American magazine PRWeek. Behar is a CEO of the leading PR company M3 Communications Group, Inc. as well as a President of the World Communication Forum in Davos, Switzerland.
The award was announced early in the morning during a special online ceremony of the prestigious international competition PRWeek Global Awards 2020, organized by the most prominent media outlet about public communications in the world PRWeek.
Apart from being an experienced international PR expert and a former President of the most influential PR organization in the world ICCO, Maxim Behar is also the author of one of the best PR books at the moment – “The Global PR Revolution”. Initially published in the USA, the book achieved an incredible success and in the period of 2 weeks it was the best-selling read on Amazon in the categories Public Relations, Sales Marketing and Career Advice. Maxim Behar is the only Bulgarian to be inducted in the ICCO PR Wall of Fame.
“It is an honour for me to receive such a prestigious award, which is not only a great assessment for my work, but also recognition for Bulgaria and my team in the company. With this award we prove that Bulgarian business is developing in the right direction and that it has the potential to be even more successful. In the current situation the world is facing the role of quality communications is more important than ever and that is why me and my team are continuing to give our best to make the PR industry more innovative and efficient”, commented Maxim Behar, CEO of М3 Communications Group, Inc.
The winners at the PRWeek Global Awards 2020 are selected by a jury, consisting of proven experts from the industry. Some of the awarded in the competition were already announced during a ceremony, broadcast live from London. The winners in the rest of the categories will be announced tomorrow and on Wednesday.
You can watch the announcing of Maxim Behar’s award here. Find further information on the competition here, and watch the whole ceremony here.
*Maxim Behar is a Bulgarian businessman, journalist, diplomat and a Harvard Kennedy School graduate. He is the founder and the CEO of the leading Bulgarian PR company M3 Communications Group, Inc., as well as a President of the World Communication Forum in Davos, Switzerland. Maxim Behar is an Honorary Consul General of the Republic of Seychelles in Bulgaria. At the end of 2017, Behar successfully finished his mandate as a President of the global PR organization ICCO. Initially issued in the USA, his book “The Global PR Revolution” is considered to be one of the best recently published PR reads in the world.
*M3 Communications Group, Inc., partner of the leading PR company Hill+Knowlton Strategies, part of WPP Group, offers a wide range of services in the field of public communications – communication strategies, media relations, crisis management, digital services, social media services, marketing concepts, media monitoring, web, etc. The founder and CEO of the company Maxim Behar possess more than 25 years of experience in the public communications business and is a worldwide recognized expert. The company has won a number of international and local awards: 3 times Best agency in Bulgaria – 2011, 2016, 2018; Best consultancy company in Eastern Europe for 2012 according to The Holmes Report; Best PR company at the Stevie Awards and many others.