Sandra Garcia Lowery is the founder of Encounter Your Potential, helping businesses grow revenue through marketing tactics and problem solving.
New York, NY – A self-proclaimed corporate dropout after tenures at Clear Channel Outdoors, CNNMoney.com, PEOPLE.com and two stints at Time Warner Cable Media, Sandra has entered her third year in entrepreneurship with a client roster that includes Google, Vevo, HSBC Bank, and The City of New York. A Marketing and Branding Strategist as well as Diversity Consultant, Sandra Garcia Lowery is the founder of Encounter Your Potential, where she helps businesses grow revenue by using marketing tactics as the root of her strategic problem solving to help achieve business goals.
Garcia-Lowery has grown her business as a marketing professional, alongside her partnership with Google as a Grow with Google Digital Coach where she provides digital skills training workshops helping Black and LatinX businesses attain and enhance digital skills to help grow their businesses.
Prior to becoming a full-time entrepreneur, Sandra implemented sales programs for other major brands like Nordstrom, Sephora, Apple, and L’oreal. With these larger corporations under her belt, Sandra has also dedicated much of her time to assisting other entrepreneurs in growing their own business through the power of digital marketing and the power of strategic planning.
As an Afro-Latina of Honduran descent raised in Harlem, NY, Garcia-Lowery’s motivation, talent, and exceptional vision for marketing, branding, and her deep passion and advocacy for greater diversity in the media industry led to her feature in international Honduras Lifestyle Magazine, Iconos Mag. She continues to share her knowledge to encourage diverse entrepreneurship and diversity in senior-level positions in the media communications industry during this time of crisis via several monthly digital trainings, virtual conferences, and coaching calls.
For more information on Sandra’s leadership and marketing strategy initiatives, visit SandraGarciaLowery.com