January 20, 2020, Bengaluru: In an endeavor to expand its reach amongst the home appliance user community, Panasonic India, a leader in innovation and technology, today announced its partnership with Amazon India. With this collaboration, Panasonic’s new range of 13 fully automatic top load and 9 semi-automatic top load washing machines will be available on Amazon.in from today.
Loaded with technology rich features, the new models extend enhanced comfort and convenience to make the washing experience hassle free. The fully automatic top load series is available in 6.2kg up to 8 kg capacity and the semi-automatic top load range is available in 6.5kg up to 14 kg and starts from INR 8,790.
Keeping in mind the Indian sensibilities, Panasonic washing machines come equipped with a unique StainMaster+ that allows individual wash programs to tackle the most stubborn stains, resulting in a perfect wash. The new range boasts of flexible 2 Way Washing Technology and comes with a built-in water heater that enables effortless washing by providing temperature control. Extending energy and water efficiency, the new range possess in-built eco-friendly solutions like Aqua Spin Rinse, that saves upto 28% of water consumption and Econavi Technology which helps save 20% water and upto 20% electricity consumption and re-uses water upto 23% by detecting wash load volume and water temperature. Powered by Active Foam System, the gentle hand wash mechanism allows washing of delicate garments including the ones with heavy designer work and embroidery.
Speaking about the partnership, Mr. Harshal Soman, Head – Home Appliance Business, Panasonic India said, “We at Panasonic understand the evolving needs of our consumers and to cater to the growing preference of online purchases, we are extending our home appliances range; starting with washing machines on Amazon. With this partnership, we aim to offer ease of access to millions of consumers and also strengthen our distribution and penetration in the home appliances market.”
Mr. Siddharth Bhagat, Category Leader – Large Appliances, Amazon India, added “We are excited to partner with Panasonic to bring their new range of 13 fully automatic top load and 9 semi-automatic top load washing machines for our customers on Amazon.in. With this partnership, we continue to build a strong portfolio of washing machines offering vast selection, great value and convenient shopping experience.”
Customers will get access to Panasonic washing machines through Amazon’s Fulfilment Centre spread across the country. The complete range is available on Amazon.in.