Big data security can be referred to as a proactive and protective approach for managing digital privacy and prevent unauthorized access to effectively protect organizational data. This involves a set of data security technologies, components, regulations and policies, guidelines, and professional and managed services, to protect data from cyber-attacks, damages, or unauthorized access.
The big data security market is a growing market and the major vendors present in the market are IBM (US), Hewlett Packard Enterprise (HPE) (US), McAfee LLC (US), Symantec Corporation (US), Check Point Software Technologies Ltd. (Israel), Fortinet, Inc. (US), FireEye, Inc. (US), Rapid7, Inc. (US), LogRhythm, Inc. (US), Proofpoint, Inc. (US), Imperva, Inc. (US), Thales e-Security (France), AlienVault, Inc (US), Amazon Web Services (US), Centrify Corporation (US), Cloudera, Inc. (US), DataVisor, Inc. (US), Gemalto NV (Netherlands), Gigamon (US), Hortonworks, Inc. (US), Informatica Corporation (US), LogRhythm, Inc. (US), Oracle Corporation (US), Microsoft Corporation (US), Pivotal Software, Inc. (US), Proofpoint, Inc. (US), Rapid LLC (US), and Zettaset, Inc. (US). Players in this business sector have embraced different strategies to extend their worldwide presence and expand their market share. Partnerships and collaborations, and new product launches were the key strategies adopted by industry players to accomplish development in the market. Apart from these, mergers and acquisitions, and business expansions are some of the other significant strategies embraced by the market players in the big data security industry.
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IBM Corporation is one of the eminent leaders in the cybersecurity market. The organization has a noteworthy presence in more than 175 countries, and primarily serves the regions of North America, Europe, Asia Pacific (APAC), Middle East and Africa (MEA), and Latin America. IBM’s long-term strategy leans more toward inorganic growth, where it hopes to make more partnerships and agreements. In February 2017, IBM acquired Agile 3 Solutions and enhanced its capabilities in mitigating cyber risks in businesses; the acquisition would also help it to strengthen its solution and prepare the company to manage more data-related threats.
HPE is another such prominent player in the market. The fundamental objective of HPE is to meet every industry client’s requirement and provide new advancements in cybersecurity. The organization serves clients across various verticals, such as retail; Banking, Financial Services, and Insurance (BFSI); government; healthcare; IT; manufacturing; media and telecom; and others (education, media and entertainment, and automotive). The company has a presence in North America, Europe, APAC, MEA, and Latin America. HPE is considered to be one of the strongest vendors of big data security software and services. The organization follows both organic as well as inorganic growth strategies for the expansion of its market share. In February 2017, the company launched HPE SecureData for Hadoop and Internet of Things (IoT) and delivered a robust security solution, which protected the sensitive information generated and transmitted across the IoT environment. Similarly, with the new product launch of Security Analytics Solution, based on Security Information and Event Management (SIEM), the organization is expanding its client base by securing its digital enterprises across the globe.
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